Clik here to view.
Ten things I wish the public knew: #2
Last week, I started my short series on the ten things I wish the public knew about our industry (Ten things #1) and covered the first three. Here’s this week’s list: 4. Groundwater expertise is...
View ArticleClik here to view.
If it’s not right, it’s wrong
Awhile back, I was attempting to plug my phone charger into a dimly lit wall outlet in a hotel room. I wasn’t having much success, and only when I realized that the outlet had been installed upside...
View ArticleClik here to view.
Do as I say, not as I do
Franklin Electric, along with others, has always promoted the value of periodic check-ups on private water systems. These involve not only having the well water tested once a year, but encouraging...
View ArticleClik here to view.
No stone unturned
I’ve talked about differentiating your business before (Why you?) – that is, how does your business stand out from your competition and deliver a higher level of product and service? Here’s another...
View ArticleClik here to view.
Cupcakes versus water well drilling
“Barriers to entry” is a marketing term that sounds sophisticated, but all it really means is, “How hard is it to get into a business?” Barriers to entry are simply those things that keep someone new...
View ArticleClik here to view.
It pays to pay attention
One of our Hotline Engineers at Franklin Electric came very close to being on the receiving end of this accident earlier this week. The driver of this vehicle pulled into her parking spot too quickly...
View ArticleClik here to view.
“How did we live without ________?”
Wouldn’t it be cool if someone made a washing machine and dryer that was one unit? A single appliance with a single door that you put your dirty laundry into and when the cycle was complete, the...
View ArticleClik here to view.
It’s show time
Like me, many of you are headed to Virginia Beach this weekend for the South Atlantic Well Drillers’ Jubilee. And many of you aren’t. There are dozens of reasons not to go this year: the weather is...
View ArticleClik here to view.
A constant annoyance versus constant pressure
A couple of weeks ago, I spent four days hanging around a hunter jumper horse show at one of the largest facilities in the country for these events. Overall, it’s a first-class facility and billed as...
View ArticleClik here to view.
Sticker Shock
A couple of weekends ago, I got that unpleasant surprise of no hot water. That’s not nearly as bad as no water, but when you’re looking forward to a hot shower, it’s still a big letdown. After two or...
View Article
